Organic Search Results Are Our Speciality!
We specialize in organic search results for local and niche product or service websites. We are not interested in working on large e-commerce sites, nor do we offer Pay Per Click management. In fact, we are the anti-PPC SEO Company. Our goal is to achieve the highest possible natural search engine results across multiple keyword phrase searches.
SEO is all a numbers game and we only work where the numbers are in our favor. Think of it this way, let’s say your websites sells blue widgets. You might be competing with thousands of other sites to get the search engines attention. However, if your website features blue widgets in Tucson, or Arizona, the numbers become very favorable for obtaining high search rankings. You are now likely to have only a dozen or so competitors per geographic region. The website site that optimizes locally goes to the first page of results and quickly. It’s all about the numbers and we play where the numbers are in our clients favor.
We invite you to join the conversation and leave a comment. We also invite you to continue the conversation on your blog or perhaps use a trackback, or maybe even social bookmark this article, give it a Digg or Stumble it.
To learn more about our services please check out these links:
Local SEO Tucson Website Designs Phoenix SEO Tucson Search Engine Optimization
Small Business SEO Solutions Geo-Targeted SEO Solutions Niche SEO Solutions Do Follow Blog List
If your business is located in the US, Canada, Casa Grande, Scottsdale, Tempe, Mesa, Arizona or beyond and would like to learn how your website can benefit from a blog, SEO or Internet marketing. Please call Tucson SEO at 520-777-6479 or 1-866-512-1230 Now!
Tucson SEO… Solutions that create probabilities out of possibilities.
Putting Social Back Into Social Media
We want to start off by saying that we believe in social media when it is done correctly. We specialize in working with B2B websites and local B2C sites that are not well suited for most traffic that is generated through social media sites. The sites that we work with don’t use AdSense. However, we are still big promoters of social media.
Social Media has been the Holy Grail for marketers for several years now. The trick, from the marketer’s perspective has been to capture this audiences attention and thus drive traffic to their websites or blogs. In SEO we attempt to do this as well. But at this point this process hasn’t really become social.
The social part doesn’t come into play unless the visitor actually begins to interact socially. The Wall on FaceBook is a good example of where social media can become interactive and actually social. I believe this is where most small business owners miss a wonderful opportunity. They are only focusing on making a sale and on the bottom line.
I am guilty of this as well, and have written often about the dismal Return On Investment (ROI) from social media sites. There are numerous stories floating around the blogosphere about huge amounts of traffic created from Digg that resulted in very few conversions. The writer usually concludes that at least they ended up with a couple of hundred links.
The lesson here is that while it is possible to generate huge increases in traffic from social media sites it is very difficult to turn this group into buying customers. That’s where we, as website owners, must become social and a blog is a wonderful tool to accomplish this. We caution clients, potential clients, and anyone who will listen to avoid social media if all they want to do is sell.
Driving social traffic just to sell your product or service is a waste of time. This traffic has come to you as curious window shoppers looking to be social. If you don’t have a vehicle on your website that allows them to interact then this isn’t a social experience for them, after all social requires interaction.
Our blog accomplishes this for our B2B website. We create these articles, and then we submit them to Digg, Stumble and the like. Hopefully someone that visits creates a social experience by leaving a comment. We then take the time to personally respond and do not use an auto responder. If the commenter makes an unusually good comment, we will take the extra time to respond on the blog and by email.
Thus we create a social experience on a business website. Many businesses wrongly think a video accomplishes this for them. But there isn’t anything social about a video if you can not interact with the website.
I see so many blogs were the owner presents their topic and never engages with their responders. I have always seen this as rude and anti social. Like being at a dinner party someone starts a conversation and walks away not caring about your option or to answer a question. Never to be heard from again.
I’m writing this today because Nicole commented that we had a great “Do Follow List” but that it would be nice if we listed PR as well. So I took the time to email her to thank her for the comment. I took it a step further by explaining why we thought PR and link building had lost their relevancy to each other.
She wrote back today and thanked me for taking the time to send a personal reply. She also noted she would put me on her sites and social bookmark the site. So if you have a blog (a very good social tool) don’t forget to be social, interact with your commenter’s on your blog and by email. Sure it takes time but it also shows that you truly care. Social media requires interacting with others and giving freely to strangers.
Are you ready to put social into your media efforts?
We invite you to join the conversation and leave a comment. We also invite you to continue the conversation on your blog or perhaps use a trackback, or maybe even social bookmark this article, give it a Digg or Stumble it.
To learn more about our services please check out these links:
Local SEO Tucson Website Designs Phoenix SEO Tucson Search Engine Optimization
Small Business SEO Solutions Geo-Targeted SEO Solutions Niche SEO Solutions Do Follow Blog List
If your business is located in the US, Canada, Glendale, Scottsdale, Tempe, Mesa, Arizona or beyond and would like to learn how your website can benefit from a blog,SEO or Internet marketing. Please call Tucson SEO at 520-777-6479 or 1-866-512-1230 Now!
Tucson SEO… Solutions that create probabilities out of possibilities.
Website Stats Reveal Hidden Gems – A Follow-Up
Every few days or so, I get around to checking where our website traffic is coming from and what pages are generating the most traffic. Shortly after we created our “Do Follow List” it became the most frequented page visited. It has stayed that way for three months and doesn’t look like it will be fading anytime soon.
The second most visited page is our blog. This makes a lot of sense, we post often and each new post is submitted to Technorati, Digg, Stumble, Reddit. We also ping a large number of sites and we also submit each post to Google’s Blog Search.
The third most visited web page is the home page. This traffic is generated by the search engines mostly. This is the group most likely in need of our services.
The #4 and #5 positions are taken up by more recent blog posts. One of those is for our “Do Follow Forum List.” It originally was part of a much larger list but was recently separated to create a series of smaller lists. These two pages have just moved up into the top 5 since I last reviewed my website stats.
I tell you this to point out that there is a lot of very useful information hidden within your statistics. I have determined that posts that create value for the visitors become the most visited pages. This seems like common sense I know, but these insights can be useful.
You can begin to see patterns both positive and negative. If you are one of those inclined to take a closer look at things you might find some real gems here. Let’s say a post generated 500 visits but only 5 comments. This might reveal that you are a great marketer but that your content is weak.
Follow-up - After this post I took another look at what searches people were using to find us and I was surprised by something that I had noticed. We had a new Keyword phrase as the most searched query. We have been targeting Phoenix SEO for sometime. There are many websites working to gain or maintain the first page for this search. So it has been difficult to gain a presence on Google’s first page.
We managed to crack the the #10 position for three days running. Even at the 10th spot we were able to generate a bunch of traffic. This blew me away and encouraged me that my efforts were worth it. I was very surprised by this gem. We will now work to polish it to perfection.
When you take the time to analyze your statistics you can find some very amazing pieces of information. For many of you, this is something that you already know, but for many website owners this is all new to them. So if this is new to you, then definitely it is time to add Google Analytics. Its a free Google tool.
We recommend that your stats be reviewed weekly!
So I ask when is the last time you looked at your website stats?
We invite you to join the conversation and leave a comment. We also invite you to continue the conversation on your blog or perhaps use a trackback, or maybe even social bookmark this article, give it a Digg or Stumble it.
To learn more about our services please check out these links:
Local SEO Tucson Website Designs Phoenix SEO Tucson Search Engine Optimization
Small Business SEO Solutions Geo-Targeted SEO Solutions Niche SEO Solutions Do Follow Blog List
If your business is located in the US, Canada, through out Arizona or beyond and you would like to learn more about how your website can benefit from a blog, SEO or Internet marketing. Please call Tucson SEO at 520-777-6479 or 1-866-512-1230 Now!
Tucson SEO… Solutions that create probabilities out of possibilities.
Can Google’s Search Results Be Trusted?
We just did a search Google search for “niche SEO’ where we are usually in the number # 1 or #2 position bouncing back and forth with Aaron Wall’s seobook website. To our surprise another website www.seosearchbot.com was in the #1 position. So we visited the site.
The website lacked content and was easy to read, as it is one of those link directories. We used the Ctrl F command and discovered that the word niche didn’t appear on the page.
We then ventured to check out the pages source code. We did another Ctrl F search and again we came up with no results. So why did this website appear in the search results? Does anyone have a reasonable explanation?
Well, before this even got posted the site dropped to the #4 position. I just don’t know how it ever ranked for niche SEO when the word niche never appears!
We will continue to investigate and keep you updated.
We invite you to join the conversation and leave a comment. We also invite you to continue the conversation on your blog or perhaps use a trackback, or maybe even social bookmark this article, give it a Digg or Stumble it.
To learn more about our services please check out these links:
Local SEO Tucson Website Designs Phoenix SEO Tucson Search Engine Optimization
Small Business SEO Solutions Geo-Targeted SEO Solutions Niche SEO Solutions Do Follow Blog List
If your business is located in the US, Canada, the Arizona cities of Scottsdale, Tempe, Mesa or beyond and would like to learn how your website can benefit from a blog, SEO or Internet marketing. Please call Tucson SEO at 520-777-6479 or 1-866-512-1230 Now!
Tucson SEO… Solutions that create probabilities out of possibilities.
Winning At Keyword Development
Tonight I ran across another forum discussion about keyword tools. Everyone tells what they use. This one swears by Wordtracker. The next one thinks AdWords is the greatest things since slice bread. There are always those that like the tool provided by SEOBook. Then there is the smattering of tools that are still obscure.
I seem to be the lone voice that disdains these automated tools. I believe in doing research, yep, good old fashioned and time consuming research. We usually will start out looking at 20 competing websites. We read their web pages from front to back and we take copious notes. We include websites from various regions of the country. This allows you to discover regional variations in language. This is so hugely important. There is no easy way to the top.
We ask the client to come up with their own lists of keywords. Then we perform focus groups. We ask the group to provide keyword feedback on the website. In other words, we ask them what they would search for to find the targeted products or services.
Yes, it does require time and resources, but success isn’t easy in competitive fields. It’s all about thinking outside the box. We use these methods daily because they work.
Then we combine all the research into a database. We use this information to create keyword phrases using 3 or more words, in most cases. Then we place them onto the website and observe what works and what doesn’t.
There is also a new face of keyword development that may eventually change the whole industry dramatically. This new face is Latent Semantic Indexing or LSI. It scores pages on where the keywords appear on the pages.
We invite you to visit SEOBook and Wikipedia to learn more about the growing importance of this new tool.
Generally, we analyze these keywords after 30, 60, and 90 days. We make adjustment based on the website statistics. This is what we call Keyword Development.
We invite you to join the conversation and leave a comment. We also invite you to continue the conversation on your blog or perhaps use a trackback, or maybe even social bookmark this article, give it a Digg or Stumble it.
Here’s some other valuable resources:
Would you like to download the Scratch My Back Marketing anti spam plugin? Then go here.
Would you like to learn more about the Scratch My Back Marketing (not the plugin?) Then go here.
Too learn more about our services please check out these links:
Our Arizona Services:
Local SEO Internet Marketing Services Tucson – Phoenix
Phoenix Niche SEO – Internet Marketing Services
Local Internet – Website Marketing Services Tucson
Yuma – Flagstaff Arizona SEO -Internet Marketing Services
Scottsdale SEO – Glendale internet Website Marketing Services
Marana – Sierra Vista – Green & Oro Valley SEO – Internet Marketing Services
Nationally we offer the following services:
Detailed Website Review – Audit
Holistic SEO – Search Engine Optimization
Niche SEO – Internet – Website Marketing Services
Local SEO Internet Marketing Services Tucson Phoenix
Geo-Targeted Geo-targeted SEO – Search Engine Optimization Services
Affordable Quality Ethical Links – BackLinks Building Services Training
If your business is located in the US, Tucson, Phoenix, Glendale, Yuma, Scottsdale, Arizona or beyond and you would like to learn more about how your website can benefit from a blog, SEO, Niche SEO, or Internet Marketing services please call Tucson SEO at 520-505-6024, 520-777-6479 or 843-882-7661 Now!
Tucson SEO… Solutions that create probabilities out of possibilities.
Geo-targeted Websites For The Cleaning And Services Related Businesses
Tucson SEO Solutions is excited to announce that we are offering affordable websites that are specifically built for the house cleaning, cleaning services, and other service related businesses that have a local customer base, such as Tucson.
These websites meet the unique demands of lead generation required by all service industries. We have chosen to use the open source platform, WordPress to build these sites.
The choice of WordPress allows us to include the following with our websites.
The actual website is specifically designed to generate leads using the features and benefits presentation that includes a “call to action.” We also include all aspects of good basic Geo-Targeted SEO, or Search Engine Optimization. This is the process of creating high search ranking and website traffic.
We also provide Search Engine Marketing which is designed to provide search engine and visitor traffic.
We are able to provide all of these services and create winning websites all for about the price of most design services.
We invite you to visit the Web Sites For Service Providers
We invite you to join the conversation and leave a comment. We also invite you to continue the conversation on your blog or perhaps use a trackback, or maybe even social bookmark this article, give it a Digg or Stumble it.
To learn more about our services please check out these links:
Local SEO Tucson Website Designs Phoenix SEO Tucson Search Engine Optimization
Small Business SEO Solutions Geo-Targeted SEO Solutions Niche SEO Solutions Do Follow Blog List
If your business is located in the US, Canada, Scottsdale, Tempe, Mesa, Arizona or beyond and would like to learn how your website can benefit from a blog, SEO or Internet marketing, Please call Tucson SEO at 520-777-6479 or 1-866-512-1230 Now!
Tucson SEO… Solutions that create probabilities out of possibilities.
Google Indexing Some Flash Files
Today I discovered that Google can now index text content in Flash files. I found this very interesting news. I have never been a fan a flash because the text could not be indexed. This made optimizing a website a very difficult process for many. It often required that an HTML version of the website to be created. Which adds a lot of work and expense to build a Flash based website.
So I was very curious to find this Google Update on their Blog http://googlewebmastercentral.blogspot.com/.
The post went on to answer very specific questions and is worth while reading if you have a flash site. It did note that FLV files that are used on YouTube can not be currently indexed as they have no text available for indexing.
We invite you to join the conversation and leave a comment. We also invite you to continue the conversation on your blog or perhaps use a trackback, or maybe even social bookmark this article, give it a Digg or Stumble it.
To learn more about our services please check out these links:
Local SEO Tucson Website Designs Phoenix SEO Tucson Search Engine Optimization
Small Business SEO Solutions Geo-Targeted SEO Solutions Niche SEO Solutions Do Follow Blog List
If your business is located in the US, Canada, Scottsdale, Tempe, Mesa, Arizona or beyond and would like to learn how your website can benefit from a blog, SEO or Internet marketing. Please call Tucson SEO at 520-777-6479 or 1-866-512-1230 Now!
Tucson SEO… Solutions that create probabilities out of possibilities.
Duplicate Content – Don’t Worry Be Happy
There has been so much written over the years about duplicate content penalties from Google. I always view these kinds of things with a healthy dose of skepticism. I’m one of those kinds of persons we says “seeing is believing.” If I can not verify personally through trial and error then I remain skeptical about certain SEO beliefs or theories.
I know page titles are important not only because I have read this hundreds of times over, but I have proven the validity through real world application. Lately, I have given a lot of consideration to the effects of website scraping and its effects on scrapped websites. So when in doubt I have found if you have a questions about Google, its best to go to Google.
So I visited the webmaster central blog looking for answers and indeed I found my answer. It was “don’t worry, be happy.” their words not mine. It seems that duplicate content isn’t the big problem that it is made out to be. If you would like to read the article at Webmaster Central you might find it an eye opener.
Don’t worry be happy!
We invite you to join the conversation and leave a comment. We also invite you to continue the conversation on your blog or perhaps use a trackback, or maybe even social bookmark this article, give it a Digg or Stumble it.
To learn more about our services please check out these links:
Local SEO Tucson Website Designs Phoenix SEO Tucson Search Engine Optimization
Small Business SEO Solutions Geo-Targeted SEO Solutions Niche SEO Solutions Do Follow Blog List
If your business is located in the US, Canada, Scottsdale,Tempe, Mesa, Arizona or beyond and would like to learn how your website can benefit from a blog, SEO or Internet marketing. Please call Tucson SEO at 520-777-6479 or 1-866-512-1230 Now!
Tucson SEO… Solutions that create probabilities out of possibilities.
Google’s “Do No Evil” Some Say It’s Just Not So
Google is famous for it’s “Do No Evil” approach to doing business. However, many of its biggest advertisers are disputing this position. The Wall Street Journal recently reported on Google and its struggle with trademark infringement in it paid ad placements. Google currently allows trademarks and copy written materials to be used in its AdSense and Ad Words pay per click advertising
One of Google largest advertisers, American Airlines filed suit last August in a Texas federal court. They are claiming trademark infringement. The suit requests that Google stop selling trade mark protected keywords.
A Google spokesperson replied that lower court decisions have supported Google concerning these matters. This matter is not limited to just American Airlines other large corporations such as Marriott Hotels and Northwest airlines have voiced opposition to the position taken by Google.
Several months ago it was pointed out to me during a business discussion that I was vulnerable to the same situation. At that time I scoffed at the notion that this could happen to our business. I stated as a local SEO service provider my market wasn’t likely to be targeted. I also replied “there isn’t much that I could do anyway; I couldn’t afford to sue Google.”
Now, that we are expanding our business presence to a national audience we have found that our position has matured on this subject. While we still can not afford to fight the search engines in courts we find that we do support American Airlines on this trademark issue.
Why shouldn’t trademark laws be enforceable on the Internet? The WJS pointed out several examples of trademarks being used as a bait and switch. This problem is often called “piggybacking” where a trademarked business name is used to lure visitors to another unrelated site.
Google is rumored to punish websites that use these kinds of methods in their organic search results. It is believed your website might actually be penalized by linking with unrelated sites, or the link is considered useless. But they are doing little to stop this practice in the money producing portion of their results. American Airlines thinks its illegal.
Now, don’t get me wrong we are big fans of Google. However, it does seem that this trademark issue is tarnishing their “Do No Evil” mantra. What do you think?
We invite you to join the conversation and leave a comment. We also invite you to continue the conversation on your blog or perhaps use a trackback, or maybe even social bookmark this article, give it a Digg or Stumble it.
To learn more about our services please check out these links:
Local SEO Tucson Website Designs Phoenix SEO Tucson Search Engine Optimization
Small Business SEO Solutions Geo-Targeted SEO Solutions Niche SEO Solutions Do Follow Blog List
If your business is located in the US, Canada, Yuma, Gilbert, Arizona or beyond and you would like to learn more about how your website can benefit from a blog, SEO or Internet marketing. Please call Tucson SEO at 520-777-6479 or 1-866-512-1230 Now!
Tucson SEO… Solutions that create probabilities out of possibilities.
Where Do We Go From Here?
November 4th 2008 has been a very historic day for our nation. Yes, change is coming whether you voted for the winning candidates or not. The economy is in a perilous condition known as a recession. People are scared and re-evaluating just about everything that they do as individuals and as business owners.
We are no different in that regards. We have been re-evaluating how we go about the practice and marketing of this business. We started this business with a huge educational component. We wanted to train the business owner to do this stuff themselves and that was the focus of this business.
When we began this journey the small local business owner was and still is our core market. However, many, if not most of these business owners, even those with websites, know very little about the inner workings of a site. They may even know less about how to market their websites.
This posed a huge problem for this business because consumers didn’t understand our services. So after months of evaluation we concluded that seminars would be the best marketing tool available. The seminars would serve dual purposes. They would educate the consumer about our industry and would serve as a wonderful marketing tool.
So we started offering search engine optimization and marketing basics seminars for a small fee last year. These seminars not only were a great marketing tool, but they also provided a valuable small business resource.
Then in March of 2008 we re-evaluated our business approach. At that time we decided to discontinue offering local seminars. We began to redesign our website to take us from a regional player into a national player in the SEO field. Amazingly this approach worked. This site can be readily found on the first page of the Google results for multiple searches that include SEO in the search query, such as small business SEO solutions.
However, while we were focusing on creating a national presence for ourselves we neglected our core market here in Tucson. We also discovered it is much harder to land a client from Hawaii or Florida than one that is located here. The weakening economy has also played a huge role. So we again decided it was time to re-evaluate our business model.
We have concluded that it was time to start offering seminars for small business owners with websites again. However, we decided to expand the seminars to include 7 segments that cover all aspect of having a successful website.
We then took a long look at our pricing structure and the economy and have chosen a path that we have never gone. We will be offering these seminars absolutely free with no string attached. Like we always have said “An educated consumer is our best friend.” The hope is that those who attend our seven part series will learn, prosper, and tell their friends and families.
So for us these seminars offer an opportunity to generate a whole bunch of high quality ‘Word Of Mouth” advertising. We also have long term goals of producing a seminar series that will be sold on our website as a subscription service.
So having said all of this, let me ask you what are you doing differently in these changing times to survive or expand your business?
We invite you to join the conversation and leave a comment. We also invite you to continue the conversation on your blog or perhaps use a trackback, or maybe even social bookmark this article, give it a Digg it, or Stumble it.
To learn more about our services please check out these links:
Local SEO Tucson Website Designs Phoenix SEO Tucson Search Engine Optimization
Small Business SEO Solutions Geo-Targeted SEO Solutions Niche SEO Solutions Do Follow Blog List
If your business is located in US, Canada, or in the Arizona cities of Scottsdale, Tempe, Mesa, and beyond and would like to learn how your website can benefit from a blog please call Tucson SEO at 520-777-6479.
Tucson SEO… Solutions that create probabilities out of possibilities.
