Blogging For Links, Profit, And For Continuing Education

May 16, 2008

It is the opinion of Tucson SEO Solutions that the blog is the single most important marketing tool available. This business was built on the expertise gleaned from scouring the SEO/SEM blogging community.

I often tell the tale of cleaning houses during the day as a one person cleaning service. Then studying SEO and SEM and for 8 to 10 hours a day every day for four straight months. I visited thousands of websites along the way. It was so easy back then (18 months ago) when we started website marketing. Back then, blogging for links was easy, time consuming, but easy. That was before “No Follow’ ruined the legitimate white hat practice of blogging for links.

By the time our house cleaning website launched in January 2007 we had already gathered 1400 industry specific links. We combined the power of these links with our new knowledge of Page Titles, Page Descriptions, Geo-targeted SEO and fresh content into a winning combination.

That website landed on the first page of Google several times over within three days of launching! It has been there ever since. Its eco friendly house cleaning tips blog
Has been first page ranked for nearly as long.

The blog is essential for providing fresh content for the static website that the search engines crave. The blogs, when used frequently can help your website obtain and maintain high search rankings.

When you blog you can:

Still acquire links
Learn a whole lot
Share with others
Profit in many different ways
Obtain and maintain high search ranking
And maybe even have some fun!

We simply would not be here today, if it where not for blogs. It still blows me away when I visit a website marketing business website that doesn’t have a blog. We believe so much in blogs that they are standard issue on every website that we build. We also include training to use the software as an effective marketing tool. We believe a blog is useless if the website owner doesn’t know how to use it effectively.

We simply will not build a website that doesn’t include a blog. We feel that strongly about the subject. It is too powerful a tool to be missing, especially if you have a static website. The blog also provides a vehicle for your customers to interact beyond normal business channels.

Many of website visitors to a service website will be doing research for a future purchase. The blog allows you to educate this group, share your expertise, and experiences. When done properly the blog can communicate a certain level of trust.

Trust is critical when the businesses service requires coming to or entering someone’s home. Dependability, reliability, and safety are paramount to this group. Again, the blogs can easily allow you to address different segments of your customer base.

We, often refer to blogs as stages, or sounding boards. If you love what you do your blog readers will easily see this; and the bonds of trust can begin to be established.

The blog also is a great tool when used to create inbound links. That is why we are working on our own “Do Follow Blog Lists.” The list has turned out to be a great link building tool for us. When we visit SEO/SEM sites to verify their linking status, we leave a comment, pick up a link, and let the owners know that they are on our list.

It still blows me away when I visit SEO sites that haven’t implemented a blog on the own site. But then we clearly understand, that we are hear today because others blogged, we read, learned, and applied what we had learned. The rest they say is history.

The only real drawback is that they require lots of time and attention to be successful.

If you have found this blog useful, educational, or entertaining we would kindly ask you to link to us… Thanks, so very much!

Tucson SEO… Solutions that create probabilities out of possibilities.

Posted by admin | Filed Under Link Building 

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