SEO Is Like Shampoo!
May 21, 2011
Welcome to the Google Places SEO Citations blog at Tucson SEO Solutions.
This blog covers local SEO which is dominated by Google, Google Places and the need for citations. The blog also covers just about any thing related to Google search results and related topics. I hope that you might glean some useful resources while you are here.
SEO Is Like Shampoo!
This was first posted back in 2008.
As I have said many times over I believe that analogies are a very good tool when making a point about search engine optimization. If you know anything about SEO you may be scratching your heads a bit. If you are visiting in search of small business SEO solutions you may also be scratching your head as well and wondering “What is he thinking?”
Let’s take a look at what we know about search engine optimization. SEO is initially about developing keyword phrases. As the internet has grown it is now extremely difficult to acquire first page ranking on Google for one or two keyword searches. We are not saying it can’t be done, that would be a foolish statement, but it is very difficult except for very narrow niches. Of course it all depends on how competitive your market is.
So what then does SEO have in common with Shampoo? Every shampoo bottle that I have ever used tells you this “rinse and repeat.” I believe you might want to consider repeating the SEO process after lets say 30 and 60 days after implementing it. Everyone one involved with SEO attempts to make an educated guess about what works and what doesn’t work as far as keyword phrases are concerned, but we could easily miss the mark or market. Your analytic’s program will tell you if you SEO is working.
I like talking about my own mistakes so that others may learn from them. When I launched this website the focus was on the keyword phrase organic search engine optimization in Tucson, because our services are based on organic search results delivered from Tucson. However, the 30, 60 and 90 day review revealed that we were not getting any traffic for that keyword phrase. That’s right we ranked # 1 but we didn’t get any Google traffic.
So we did a little SEO shampooing of our website and removed all references to organic SEO. We rinsed and repeated. Now, in fairness we should have stuck with some mentioning of organic SEO, but at that time we were a bit impatient.
I realized that while many nationally might understand what organic SEO is. I figured the only people likely to be searching for organic SEO were likely not buyers but members of this industry. So I decided to focus on the more realistic searches such as Tucson SEO. Since this was part of our company and domain name we had a built in advantage.
I continued to rinse and repeat every 30 days or so. Recently, we have begun to brand ourselves as providing Holistic SEO (Fall 2008) and we will be adding another page that reflects what we discovered in one of our rinse cycles. We thought Holistic SEO best describes our approach to creating websites that convert visitors into customers.
That was last year results. Our more recent SEO shampoo experience discovered that we were ranking highly for searches related to marketing and link building. I was not specifically targeting these markets. However, I discovered that we were ranking well for non-targeted searches. So I did a little SEO shampooing and we soon soared in four other keyword markets. Most of these changes were minor but may have a major impact on rankings.
Here is a suggestion that you can take to the bank. If your web page is stuck on page two try this. Add an H-1 tag to your page that includes your primary targeted keyword phrase for that page. Then a build a dozen Do Follow anchor text links that include your keyword phrase in the anchor text. Do this on highly crawled sites.
Then check your ranking results in about two weeks. Once the pages that include your links get crawled the search engines will discover your page with the H-1 tag. It will get crawled and bingo you win! Don’t believe me… Well just try it and report back.
Have you rinsed and repeated lately?
What say you?
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Blogging For Links What You Need To Be Successful
January 24, 2011
Welcome to the Google Places SEO blog at Tucson SEO Solutions.
Blogging For Links What You Need To Be Successful
I am writing this post from life experience. I work at link building 7 days a week. Yes, that does mean that I am a workaholic and I have a great need to succeed. I do not recommend that you attempt to emulate my work ethic but I have some pearls of wisdom to share today.
My link building methods have been honed over 5 years. In the beginning I left my share of “nice post” comments. I was being truthful, as I had read the blog post and I agreed that it was a good post. I was looking at this from only my perspective. I needed links and the quicker that I could work the better. In most cases I added to the conversation but not always.
I am not a very good writer and if you have read my blog for a while you already know this. Grammar and spelling are difficult for those who are dyslexic which I am. I had to spell check dyslexic while writing this post. Thus it is very easy for me to make a mistake when leaving a blog post comment, especially if the comment was made when I am tired. Sometimes I come upon my old comments and cringe.
Then in May of 2008 I became a blog owner. I quickly learned what blog commenting behaviors that I liked and that I didn’t. The blog was No Follow for the first 10 months so I approved just about everything. I figured that it didn’t matter because the link was a mostly useless No Follow. Think about it; when the last time you visit a website of someone who left a “nice post” comment?
Having my own blog taught me that there are good ways to leave comments and there were also not so good ways to leave comments. I now was making a concerted effort to leave a useful comment everywhere I went.
Then the blog became Do Follow in early 2009. This would eventually lead to the link building and marketing program that I call Scratch My Back Marketing.
Since the blog was now providing useful links I began to ask that commenter’s leave a 20 word comment at the end of each post. I started calling this requirement Scratch My Back Marketing. I expanded on this to make it our way of building links.
The basic idea was to create a link building program that focused on branding and advertising while building links. I knew from experience that a great relevant comment can lead to business. I also like to multitask so the idea of doing multiple things while link building was a no brainier for me.
That comment length requirement that I asked for was almost 100 % completely ignored. I got frustrated with my commenter’s. After all; I was providing an anchor text Do Follow backlink and was using Comment and Keyword Luv. I figured this kind of link was worth leaving a good comment. It’s what I would do, but I was wrong. People were only coming to the to comment for a link and they were not willing to work for it. They seldom bothered to even read the post.
That didn’t make me very happy. I even considered going back to No Follow, but I decided to create an anti spam plugin instead that I called Scratch My Back Marketing. It allows the blog owner to set a character threshold on comments before they are allowed a link. On this blog it currently requires a comment of 150 characters in length or the comment is automatically rejected.
The current problem that I am addressing is the use of only keywords only in the comment field. I have had comments that were several hundred words in length that were rejected. The blog uses Keyword Luv and it requires that a name be used along with your keywords. Yet, every day the blog receives a dozen or more comments that only use keywords. If the comment is useful and relevant I will use it without providing a link. I have been recording the daily results in the post, It Is Hard To Find A Useful Comment.
So then how do you successfully blog comment for links? That I will get to in Part 2 of this post! I needed to whine before I got to the serious post.
What say you?
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Ten Reasons Not Too Blog
January 2, 2011
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Ten Reasons Not Too Blog
I wrote this back in 2007. I posted it on a bunch of forums. I though it was funny but many of the commenter’s did have my point of view which of course I though was strange. So here it is again.
1. Time.
2. No Time.
3. Not Enough Time.
4. Finding The “Write Time.”
5. Takes Way Too Much Time.
6. Developing A Story Demands Your Time.
7. Return On Investment Very Uncertain Over Time.
8. Comment Responding Demands Detailed Attention And More Time.
9. Reading, Writing, And Research Requires Copious Amounts Of Time.
10. Trusted And Steady Readers Can Only Be Obtained Over Time.
Do you have the Time?
As I went back over this post I still agree that’s its present a fair look at the negative side of blogging and its required time element. I mostly enjoy blogging but it really demands my attention as I have dyslexia. I off reread posts many times over and miss obvious mistakes. This post is over three years old and I discovered a minor error today!
I used to have Geri proof read my posts before publishing them. However, since her illness I have been on my own. This all came into focus today as I was working my way through my blog one post at a time. I am purging old posts so I am reliving my blog one post at a time.
What say you?
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If your business is located in the communities of Tucson, Yuma, Flagstaff, Tempe, Mesa , Chandler, New River, or Cave Creek, Arizona and beyond and you need Google Places SEO solutions please call Tucson SEO at 520-505-6024 Now!
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Twitter Worth 3.7 Billion?
December 26, 2010
Welcome to the Google Places SEO blog at Tucson SEO Solutions
Before I get into today’s post I want to recognize and welcome our visitors from the Arizona communities of New River or Cave Creek. Please know that you are here because I have specifically targeted you and your businesses need to rank well in the Google Places search results. I hope that you find this information useful.
Twitter Worth 3.7 Billion?
I get the Wall Street Journal delivered to my home/office 6 times a week. Unlike many these days I do not use an e-reader like Kindle. I am old school in that I prefer to actually read a newspaper and I will continue to do so as long as they are still available.
I get most of my blogging material while on Twitter. The second my used source is from the day to day operations of this business. My third most popular source is the Wall Street Journal. Now, I should note that I seldom ever read the editorial pages, but it is a valuable business tool for me.
Yesterday, I noticed and article that said that Twitter is worth $3.7 Billion. What blew me away is the fact that Twitter has yet to become profitable. They haven’t done a very good job squeezing money out of advertising for now. This huge valuation is based on potential and has little to do reality.
This is a common problem with many if not most social media sites. They attract ten of million of users but they have trouble turning this user base into a profit center. It’s not like Twitter isn’t trying. They offer promoted Tweets for something like $100,000 a day. It’s difficult for me to see how this translates into new business for the advertisers.
I wish Twitter all the best. But I just don’t see that this valuation makes any sense.
What say you?
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If your business is located in the communities of Tucson, Yuma, Flagstaff, Tempe, Mesa , Chandler, New River, or Cave Creek, Arizona and beyond and you need Google Places SEO solutions please call Tucson SEO at 520-505-6024 Now!
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Google Places SEO – I Have Never Seen This
December 14, 2010
Welcome to the Google Places SEO blog at Tucson SEO Solutions.
Before I get into today’s post I want to recognize and welcome our visitors from the Arizona communities of Carefree and El Mirage. Please know that you are here because I have specifically targeted you and your businesses need to rank well in the Google Places search results. I hope that you find this information useful.
Google Places SEO – I Have Never Seen This
I know that I might sound like a broken record to my regular readers but this is something that I had not seen before. I had actually intended to search for SEO Local. But I was tired and searched for Local SEO. The results in this screenshot are typical of what I would have expected to see.
It is the second screenshot where I discovered something that I had never seen before and I check this almost daily. Notice that as part of Google’s Places Search it included a local website into its national results. Prior to this I had never seen a business listing for the search Local SEO. What seems strange to me is that Google stopped showing our listing for the search Tucson SEO last week.
I have seen my site appear for this search before because for a long time we ranked # 5 but that was in the organic results. Never before have I ever seen where the Places map listing appears like this. As I like to say Google giveth and Google taketh.
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If your business is located in the communities of Tucson, Tempe, Mesa , Carefree, El Mirage or Apache Junction, Arizona, or beyond and you need Google Places SEO solutions please call Tucson SEO at 520-505-6024 Now!
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