Do You Ask: Please Link To Our Blog?

April 18, 2008

I spend a fair amount of time on forums and I recently posted a title “The Mother Of All Linkbait.” I was letting everyone known that Cornwall SEO has a great post that included 78 articles on linkbait.

Since I hadn’t read them all, I revisited this post looking to glean some useful information. While mining these posts for quality tidbits I read this “ask your visitor to link to you blog.” Bingo, the lights went off in this marketers head.

We had just started including a “call to action” tagline in some of our more specific posts about SEO, as in “if you need help setting up a link building program call…” But not all posts were a good fit for this. I recently wrote some political based post where I felt a tagline would be tacky.

Then, I realized it would be very simple to ask for a link or a comment. The old sales person in me knows many sales are lost because the seller forgot to ask for the sale. Since, I put a tagline on all the non blog pages why not do the same on the blog?

So this post is about applying common sense, tried and true sales techniques to each blog post. I recommend that your try it and then visit us later and report the results.

We invite you to join the conversation and leave a comment. We also invite you to continue the conversation on your blog or perhaps use a trackback, or maybe even social bookmark this article, give it a Digg or Stumble it.

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