I Could Not Believe This One

December 8, 2009

Yesterday, I was contacted by a former client that was now representing another company. They were using some SEO guy out of New Jersey. What he told me and I later verified was amazing. Orginally, I was skeptical so I visited the sites in question and verified his story.

This SEO guy presented himself as an expert in the moving business and he has several clients in the industry that I could confirm. What he was doing was adding links on the sites that he was working on to his other clients sites. I counted a whole bunch of links that were going to other movers that should not have been there. My suggestion was to fire this guy on the spot. I just shake my head every time I see something like this. How did he imagine that he could get away with this?

Everything that I do for a client I do it as if I am doing it for this site. I have very high standards, unfortunately this industry is full of those that lack ethics. Everyday, I see scams and garbage SEO offerings, but this one really blew me away. One of the links was actually embedded in the text of a specific topic. The assumption was the link pointed to another page on this site that had more details about this topic. The link actually went to another movers site in another city.

I have a hard time understanding how someone can take money to do a job like this and then do something like this. The problem is that these things happen all to often and it destroys trust. Trust is a key component in this industry. People pay us and trust that we know what we are doing. But they also trust us with access too one of their primary business assets, their websites. This man destroyed that trust and that makes me upset. These things give even the good guys a bum rap.

That’s my story… For now!

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