Social (Media) SEO Services Tucson – Phoenix or your town
If you clicked onto this page you just might be asking yourself this. “What the heck is Social SEO” and why should I care? Social SEO involves the search engines gathering “Social signals” from sites like Facebook, Twitter, LinkedIn, and Google Plus, and alike. These signals are hard to determine and detect but they do influence search rankings.
I believe that Social SEO also includes the use of Google’s + 1 button. This button allows users to provide a positive vote for your website. It also allows them to block your website from their search results. A blocked website creates a negative vote that hurts your overall Google rankings. This process is known as crowd sourcing.
As Google moves away from traditional signals such as backlinks it is increasing the influence of crowd sourcing. These changes also impact Google’s Places pages rankings which are influenced by reviews and citations.
My approach is to use all the major Social and business networking sites previously mentioned here. Now, I will address why this is important for you. First, your activity on these sites impacts search results. It also provides other channels to reach your customers. You need to be where they are.
The question then becomes how to use these sites to your best advantage. I believe that you need to be using all of these resources. The real key here is to determine where your customers and potential customers are hanging out. So let’s take a look at some of these sites.
Facebook – This is a great place to make B2C connections, but is much harder to reach the B2B crowd. Because it is the largest social site on Earth you will need to have an active presence here.
Twitter – Twitter has a lot to offer both the B2C and B2B crowds. However, it is not for every business. It is very useful for some businesses but not others.
LinkedIn – It is the king for online B2B connections. It is not a very good option those who provide B2C products or services.
Google Plus – This one still has many trying to figure out how to use it for marketing purposes. Now that it includes business pages its importance will be increasing. Its video chat service, Hang-outs has a lot of potential.
YouTube – If you are not using videos, stop making excuses and get on-board. There are free services like Animoto, where you can sign up, learn, and put a video together is an hour or less. These videos can then be entered into your Google Places page.
The greatest benefit of Social SEO is that it gets you in front of those who need, want, and desire what you offer. It allows you to hangout online in a more social setting. But be warned, Social SEO or Social Media is not about making a fast sale. Social selling is about branding, building trust, and it is all about the slow close.
Tucson SEO Solutions provides Local SEO, Social SEO, Google Places SEO, and Reviews or Citations services. I serve Tucson, Mesa, Glendale, Phoenix, Scottsdale, Tempe, Chandler, Arizona and across the US and Canada. If you need to rank well then please email us or call 520-505-6024 Now!
Tucson SEO… Solutions that create probabilities out of possibilities.
