The Different Faces Of SEO V2.0
Welcome to the Google Places SEO Citations blog at Tucson SEO Solutions.
This blog covers local SEO which is dominated by Google, Google Places and the need for citations. The blog also covers just about any thing related to Google search results and related topics. I hope that you might glean some useful resources while you are here.
The Different Faces Of SEO V2.0
This post The Different Faces Of SEO was published back in May of 2008. I thought it was worth another look and some editing. The original post even misspelled Different as Different and it took two years to discover this!
Here is the original with edits and additions in bold.
There is a myriad of ways that you can describe the process of website optimization or Search Engine Optimization as it is more commonly known. There are the standard terms SEO or Search Engine Optimization.
But since we actually provide this service professionally we are more likely try to define a smaller niche within this industry (think long tail keyword phrases here.) Like any good SEO we would rely on our keyword development skills to create long tails for our keyword phrases that define us. I have become very fond of the long tails of search
Here are some of the many ways that we describe ourselves.
Some of us take an organic approach as in: Organic SEO or Organic Search Engine Optimization, and others will add location into the mix, as with Tucson Search Engine Optimization.
Some will describe there skills to include location:
Tucson SEO Tucson Search Engine Optimization Tucson SEO Solutions Tucson Search Marketing Tucson Internet Marketing Tucson Website Marketing
Originally we targeted only Local SEO This grew to include Local SEO Services, Local SEO Solutions, Local Internet Marketing Services, and Local Website Marketing Services and so on.
We have also grown our reach to target these Arizona cities. This includes Oro and Green Valley’s and Marana all of which are in the Tucson area. We also target the Phoenix area cities of Scottsdale, Glendale, Tempe, Chandler and Mesa successfully. And to the west and north we also target Yuma and Flagstaff.
Originally we targeted only Niche SEO. This now includes Niche Internet Marketing Services and Niche Website Marketing Services, as well as Niche Search Engine Optimization.
We targeted SEO Solutions, Business SEO, and Small Business SEO. We then added Small Business SEO Solutions and Local Small Business Solutions or Local Small Business Services.
Geo-targeted SEO and Geo-targeting SEO stayed the same as did Holistic SEO
I have not expanded on Real Estate SEO or Travel SEO.
I have often considered creating a page that targets Medical SEO
And to all of these you can exchange the SEO for Search Engine Optimization.
You could also market yourself as a positioning or ranking service. Perhaps, as someone who creates increased website traffic because that what our services do they produce more website visitors.
In fact I followed that advice and we now target things like Back Links Building Services, Quality Backlinks Building, or Backlinks Building Training just to name of few.
SEO is many things to many people but it is only about what can be done on a website. Many individuals consider link building as part of SEO as it has a direct impact on the search engine results page. However, since it is not something that is done on a website it is generally considered link building and not part of SEO. Some call link building SEM or search engine Marketing. We are part of this group.
Well, I have changed that position over the last two years. When you are providing Local SEO links are not a really big factor in many cases. However, when you are dealing with nationally competitive keywords links do play a vital role. So I no longer consider these two separate disciplines.
So as you can see there are many niches under the umbrella of SEO. You can even take Geo-targeted approach as we do and break any of these groups by location. So while it may be near impossible to break onto the first page for SEO or Search Engine Optimization it is possible to do so within any of these niches.
This was a very interesting post for me as it provided a glimpse of where I was and how I have adapted to this industry.
Update 05/15/2011: It’s now I should add Google Places into the SEO mix.
What say you?
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