Turning Spam Into Gold

June 25, 2008

We are not talking about Hormel here. What I’m about to suggest will seem reasonable to many and some will see this as unethical, but here it goes. We, who market on the Internet or those who simply have an email account or two, deal with spam daily. It is a sad fact of life that our mail boxes and blog comments are filled with spam, those unwanted pieces of electronic drivel.

I am going to address the spam that arrives in my Akismet blog spam filter. Since we moderate our comments nothing slips through onto the pages of our blog without are approval. We are going to suggest a solution for turning this putrid junk into gold.

We have no real recommendations for those solicitations that are merely a bunch of links. You are on your own on this one. What we are addressing are the comments that arrive daily that include text right out of your blog. It often has the appearance of a trackback. The spammers hope that your spam filter will not pick this up and the comment slips into your blog. Maybe, just maybe, someone clicks onto that link and visits there site. Spammers after all play a numbers game.

Now, this is where you can turn this into gold, comment gold. You can edit the track back style comment or have a friend do it for you. We suggest changing the name and deleting the email and website address. Then change the comment to whatever you would think best adds to the on-going blog conversation. You have now created value, or gold, out of spam.

This was written as linkbait, and while some will see it as unethical, others will see it as Gold.

So is this Gold or fools Gold?

Here’s some valuable resources:

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Would you like to download the Scratch My Back Marketing anti spam plugin? Then go here.

Would you like to learn more about the Scratch My Back Marketing (not the plugin?) Then go here.

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